Job Title: Asst. General Manager – OEM/Affinity Tie-Up
Qualification: Engineer & MBA in Marketing from Premiere institutes only
Experience: Proven experience of at least 10+ years with focus on FMCG, Manufacturing, OEM, affinity, & unconventional tie-ups.
Location: Jaipur (Corporate Office)
We are seeking a highly skilled and strategic professional from FMCG / Large Manufacturing companies to join our team as AGM – OEM/Affinity Tie-Up. This position will play a critical role in establishing and managing relationships with Original Equipment Manufacturers (OEMs) and affinity partners to drive business growth and enhance market presence. The ideal candidate will possess a strong background in marketing and preferably have an engineering background.
- Develop and implement strategies to identify, acquire, and maintain tie-ups with OEMs and affinity partners, driving business growth and expanding market reach.
- Build and maintain strong relationships with key decision-makers and influencers at OEMs and affinity partners, serving as the primary point of contact for insurance-related collaborations.
- Collaborate with internal stakeholders, including underwriting, claims, product development, and marketing teams, to design and deliver customized insurance solutions that align with the needs of OEMs and affinity partners.
- Conduct market research and analysis to identify potential OEMs and affinity partners, evaluate market potential, and develop targeted approaches to engage and establish partnerships.
- Negotiate and finalize agreements, contracts, and MOUs with OEMs and affinity partners, ensuring compliance with company policies, industry regulations, and ethical standards.
- Drive the implementation and execution of tie-up programs, ensuring seamless integration of insurance offerings with OEM products or affinity partner platforms.
- Monitor and analyze key performance indicators (KPIs) such as new business acquisition, customer retention, revenue growth, and profitability within the OEM/affinity tie-up segment.
- Conduct regular business reviews with OEMs and affinity partners, identifying opportunities for expansion, growth, and process improvement.
- Stay updated with industry trends, competitor activities, and regulatory changes impacting the OEM and affinity partner segments, providing insights and recommendations to senior management.
- Prepare and present periodic reports to senior management, highlighting performance, challenges, and opportunities within the OEM/affinity tie-up segment.
- Ensure effective manpower planning for the region and work with HR to ensure appropriate staffing levels
- Rewards and Recognition for channel partners.
Join our dynamic team at Shriram General Insurance and contribute to our mission of providing innovative insurance solutions while expanding our market reach.
- Strong understanding of the OEM and affinity partner segments, including market dynamics, partner requirements, distribution channels, and regulatory landscape.
- Excellent relationship-building and networking skills, with a demonstrated ability to establish and maintain strong connections with OEMs, affinity partners and think through the possibilities of unconventional tie-ups.
- Strong sales and negotiation skills, with a track record of achieving and exceeding business targets.
- Strong communication, presentation, and interpersonal skills, with the ability to effectively engage and influence stakeholders at all levels.
- Strategic mindset with the ability to develop and implement innovative business development strategies to drive growth and establish long-term partnerships.
- Analytical and problem-solving abilities, with a data-driven approach to decision-making and a focus on delivering results.
- Familiarity with the technical aspects of OEM products and the ability to understand their insurance-related requirements.
- Willingness to travel to meet with OEMs, affinity partners, and attend industry events.
- Strong computer knowledge – Proficient in data monitoring, analysis & representation using Microsoft Office tools.
Apply today and be a part of our success story.